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Pitch Perfect

eBook

9780133391046 - Pitch Perfect

Artikelomschrijving

The Must-Have Promotion Guide for Every App and Hardware Developer! Developing your product took lots of hard work over months, nights, and weekends filled with blood, sweat, and tears. Don at abandon it now. Shower your app with the quality promotion it deserves! Erica Sadun and Steve Sande help you earn strong app reviews that can transform sales from lackluster to blockbuster. As leading tech bloggers, they know exactly what reviewers are looking for. Now, they deliver simple step-by-step advice to position your product, build key relationships, and sell your story. Packed with real case studies from their overflowing inboxes, they reveal where developers can go wrong and when they ave gotten it right. Great tech promotion doesn at need to cost a lot. You can do it yourself, even if you ave never marketed anything before. It just takes a little time, thought, and the skills you learn in this book. Peek behind the curtain to learn how web review sites really work Get your product into shape and ready for your marketing push Craft great pitches that sell your excitement and explain your product as key features and appeal Lead reviewers by the handö with simple, succinct language Avoid common mistakes that kill your chances for a review Create the essential PR support material your product needs Respond productively to both good and negative coverage Keep bloggers in the loop about what you all be doing next Includes exclusive worksheets and checklists for: Profiling potential customers Evaluating competitors Estimating market size Writing and checking your pitch Tracking and targeting bloggers

Specificaties

ISBN/EAN 9780133391046
Druk 1
Verschijningsvorm eBook i
Licentieduur eBook online lezen: 730 days
eBook offline lezen (downloaden): Oneindig
€ 11,26
Direct beschikbaar

Artikelomschrijving

The Must-Have Promotion Guide for Every App and Hardware Developer! Developing your product took lots of hard work over months, nights, and weekends filled with blood, sweat, and tears. Don at abandon it now. Shower your app with the quality promotion it deserves! Erica Sadun and Steve Sande help you earn strong app reviews that can transform sales from lackluster to blockbuster. As leading tech bloggers, they know exactly what reviewers are looking for. Now, they deliver simple step-by-step advice to position your product, build key relationships, and sell your story. Packed with real case studies from their overflowing inboxes, they reveal where developers can go wrong and when they ave gotten it right. Great tech promotion doesn at need to cost a lot. You can do it yourself, even if you ave never marketed anything before. It just takes a little time, thought, and the skills you learn in this book. Peek behind the curtain to learn how web review sites really work Get your product into shape and ready for your marketing push Craft great pitches that sell your excitement and explain your product as key features and appeal Lead reviewers by the handö with simple, succinct language Avoid common mistakes that kill your chances for a review Create the essential PR support material your product needs Respond productively to both good and negative coverage Keep bloggers in the loop about what you all be doing next Includes exclusive worksheets and checklists for: Profiling potential customers Evaluating competitors Estimating market size Writing and checking your pitch Tracking and targeting bloggers

Specificaties

ISBN/EAN 9780133391046
Druk 1
Verschijningsvorm eBook i
Licentieduur eBook online lezen: 730 days
eBook offline lezen (downloaden): Oneindig