Artikelomschrijving

This title is a development of Michael Porter's theory of competitive positioning, in which he examines the "two Japans" - one highly competitive and one highly uncompetitive. Porter draws upon previously unseen research to set the record straight on what did and did not happen during the "Japanese Miracle". The text offers a contribution to the understanding of Japan and a strategic analysis from one of the world's leading thinkers on strategy.