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Management Information Systems: Managing the Digital Firm, Global Edition

Laudon, Kenneth Laudon, Jane

9781292403281 - Management Information Systems: Managing the Digital Firm, Global Edition
2e hands

Artikelomschrijving

For introductory courses in IS (information systems) and MIS (managementinformation systems).

The authoritative, case-based study of IS in business today
Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.

Specificaties

Auteur Laudon, Kenneth Laudon, Jane
ISBN/EAN 9781292403281
Druk 17
€ 83,83
Verwachte bezorgdatum: 30-11

Artikelomschrijving

For introductory courses in IS (information systems) and MIS (managementinformation systems).

The authoritative, case-based study of IS in business today
Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.

Specificaties

Auteur Laudon, Kenneth Laudon, Jane
ISBN/EAN 9781292403281
Druk 17